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Generalized Expected Utility (GEU) is an extension of the traditional expected utility theory, which is a cornerstone of decision-making under risk in economics and decision theory. While standard expected utility theory assumes that individuals will make choices to maximize the expected utility based on a given probability distribution of outcomes, GEU accommodates a broader range of preferences and behaviors.

Ancestors (6)

  1. Expected utility
  2. Applied probability
  3. Applied mathematics
  4. Fields of mathematics
  5. Mathematics
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